
We have longstanding expertise in helping firms and organizations in professional services professions with their unique and often-complex communications needs. We play to our clients’ strengths, positioning directors and partners as thought leaders in their fields of expertise. Lighthouse has a strong track record in working with clients, journalists, and creatives to create thought-provoking media coverage and digital content to lift share of voice, increase brand understanding and engagement amongst key audiences, and pull ahead of competitors. For example:
- Enhancing brand positioning to differentiate each firm from their competitors, building strong and distinctive brand reputations
- Establishing carefully-considered thought leadership platforms to raise awareness and authority in key business areas to support each firm’s growth
- Landing interviews for key spokespeople and subject matter experts in the daily news agenda, building up the public profile of prominent executives
- Producing content tailored to each channel and its specific audience, ensuring every piece of communication will resonate with the target stakeholder.
We help amplify our clients’ brand narrative through stories with relevant influencers and key opinion leaders, picking the right person for each brief. We can help:
- Identify opinion-leading influencers relevant to the brief
- Compile a strategy that work for both client and influencer
- Assist in the ideation and creation of content
- Report audience metrics and measure the impact of each collaboration
Social Presence
We turn Influencers into [SUCESS STORIES]
Work with International Brands
As an influencer talent management agency, we work with international brands, and if you’re a good fit we’ll recommend you. You’re always in control – you’re never obliged to accept a brand collab – and you’re always free to make the final decision.
Get Exposure
We want you to increase your exposure, because when you do good, we do good. We’re expert Marketers so we’ll make sure you’re the Star you deserve to be!
Better Contract Negotiation
Brands are expert negotiators, but so are we. We take the hassle out of contract negotiations to get you the best deal. No more ‘can you post this for a free[lipstick/book/candle]’ BS. We’ll pay you what you’re worth, and negotiate proper content syndication and licencing rights for you.
Career Advice
We’re here for you, and ready to help grow your brand. We know what brands want, and what they look for (tip: it isn’t bikini shots or political statements). We can advise you on how to sell yourself better to grow your following and become more attractive to brands.